Data activation
Turn insights into action, with the data infrastructure and AI layer that close the loop from signal to decision to spend.
Trusted to deliver the most extensive data, for optimized campaign performance
THE SINGULAR PROMISE
Guided automation, powered by trusted data
Plug-and-play pipelines move data where it needs to go. AI surfaces what to do about it. Your team holds the wheel.
Move data to your warehouse in hours
Plug-and-play ETL captures every dimension and delivers it to any data warehouse, no engineering required.
Activate audiences directly from your data
Reverse ETL pushes warehouse data back to ad networks, powering CAPI, audience sync, and conversion enrichment.
Bring AI directly to your marketing data
MCP integrations let Claude, GPT, or any LLM query Singular data with full context and granularity.
Get recommendations, not just reports
Singular’s reporting AI agent runs in the background, identifies issues and opportunities, and tells your team what to do.
Access every raw log on demand
Full export of SKAN, fraud, click, event, and conversion logs through a drag-and-drop interface.
Automate within your guardrails
Trigger-based workflows and AI-recommended actions run inside the parameters you define. Speed with control.
Smarter Insights.
Faster Growth.
Powered by AI
Free for 14 days. No credit card required.
MARKETING TOOLKIT
The activation layer that closes the loop
Pipelines, postbacks, and AI agents, all working from the same trusted source of truth.
ETL
Pipelines live in hours, not days
Plug-and-play ETL captures every dimension of marketing data and delivers it to any warehouse, with multiple cadence options. No engineering tickets, no maintenance.
REVERSE ETL
Activate from warehouse to ad networks
Push historical and live data from your warehouse back to ad networks. Powers Meta CAPI, partner postbacks, and audience activation, without a data team in the loop.
MCP INTEGRATIONS
First MMP to bring your AI in
Connect Claude, GPT, or any LLM directly to Singular data via Model Context Protocol. Full context, full granularity, full freshness.
AI AGENTS
From insight to recommendation
The Reporting AI Agent runs in the background, identifies issues and opportunities, and tells your team what to do, not just what happened.
POSTBACKS & CAPI
Conversion APIs, fully managed
Partner postbacks, advertiser-specific parameters, COPPA/GDPR compliance, and direct Meta CAPI from your warehouse, configured once and monitored continuously.
EXPORT LOGS
Every raw log, on demand
SKAN logs, fraud logs, click logs, event logs, and conversion logs, all accessible through a drag-and-drop interface for your BI and data teams.
EXPLORE ALL SOLUTIONS
Turn every insight into action the moment it lands
Move data, activate audiences, and automate decisions the moment your data is ready with speed and control, on every channel.
HEAR THEIR VOICES
Our customers say
The ROAS and Retention Analytics reports changed how we evaluate UA. We used to have to pull from multiple places. Now it’s all in one view and we can actually see what’s working.
Günay Azer
Founder
6
Hours of weekly reporting saved
It’s not about whether the other MMPs have less or more features. It’s that when there is an issue, which inevitably happens with any MMP, Singular is very quick to act and figure out a solution with us.
Gus Viegas
Head of Growth
23%
Success rate app installs 7d
When I give the creative team clear, data-backed instructions, we are able to produce better creatives faster.
Wanbing Zhu Andresson
Head of Performance Marketing
2X
Creative throughput
I know that Singular is the best-in-class MMP. We’re confident we won’t fall behind the latest and greatest trends and market needs.
Josh Nadler
Senior Product Manager, Marketing Platform
99%
Reduction in link generation time
Singular helped us save operation costs, define the resources we needed for the migration, and coordinate the team we needed. Which made the migration more than worth it for us.
Sebastian Pontillo
Head of Marketing Technology
60%
ROI in operational costs
Singular has a very technical and knowledgeable team, which is reflected in its level of support and is more aligned with the maturity level of our organization.
Eric Couto
Head of Marketing Tech
32
Apps migrated
There is more flexibility than one might find somewhere else, and also a strong customer service element with keenness to do new things, like with SKAN, or other projects I’m discussing with the team.
Arif Ehsan
Head of Digital Marketing & Loyalty
30%
Spend saved from fraud
GOT QUESTIONS?
Activation FAQ
Activation is the layer that turns insight into action. It closes the loop from signal to decision to spend with the data infrastructure and AI that move information where it needs to go: pipelines to your warehouse, reverse ETL back to ad networks, managed conversion APIs, MCP access for your LLMs, and AI agents that recommend what to do next. The pipelines and postbacks handle the plumbing, the AI surfaces what matters, and your team holds the wheel.
Most pipelines are live in hours, not days. Plug-and-play ETL captures every dimension of your marketing data and delivers it to any warehouse with multiple cadence options, no engineering tickets and no ongoing maintenance.
Reverse ETL pushes historical and live data from your warehouse back out to ad networks. It powers Meta CAPI, partner postbacks, audience sync, and conversion enrichment, without pulling your data team into the loop for every campaign.
Yes. Singular was the first MMP to offer MCP integrations, letting Claude, GPT, or any LLM query your marketing data directly through Model Context Protocol. Your AI gets full context, full granularity, and full freshness, instead of working from stale exports.
The Reporting AI Agent runs in the background, identifies issues and opportunities in your data, and tells your team what to do, not just what happened. Recommended actions run inside the parameters you define. This is guided automation, powered by trusted data, action within the guardrails you set, not hands-off automation.
Singular handles partner postbacks, advertiser-specific parameters, COPPA and GDPR compliance, and direct Meta CAPI from your warehouse. You configure it once and Singular monitors it continuously.
You can export SKAN, fraud, click, event, and conversion logs on demand. All of them are accessible through a drag-and-drop interface built for your BI and data teams.