Deep Linking
Powerful links for better user experiences and higher marketing returns.
Teams that leveled up their user acquisition with Singular
Reliable measurement of every marketing activity, no matter the channel or platform
Ready to level up your growth game?
Deliver the best experience for every user
From contextual user acquisition to re-engagement, we got you covered with deep links and deferred deep links that’re fully compliant with iOS Universal Links and Android App Links. Provide potential and returning users with the most relevant experiences to boost conversions.
Complete control to create and manage links with ease
Singular Links enable marketers to create and manage all tracking links through an intuitive UI that guarantees data governance and provides configurations for link behavior, attribution settings, and additional information, like creative ID, to append to the link.
Superior analytics with best-in-class data combining
Analyze the impact of every marketing link by automatically connecting and combining cost data from thousands of sources with conversions. Gain incremental performance lifts by unlocking granular ROAS across all campaigns, like web-to-app, influencer referrals, and more.
Customized branding for all your link
Branded subdomains
Create customized link subdomains that adequately represent your unique brand.
Shortlinks
Shorten long links while obfuscating query parameters that aren’t user-friendly.
Deep Linking FAQ
Deep linking helps apps work like the web, allowing people to click on a link on the web, in an email or SMS, or in another app directly into specific functionality on a specific screen in an app. That helps mobile marketers create customized experiences that seamlessly continue customer journeys, app onboarding experiences, mobile commerce conversions, and more.
To learn more, read our glossary page on deep linking!
Deferred deep links are another type of deep links that work even if a user does not have your app installed yet. (In other words, the deeplink is deferred until the app is installed.) After the app is installed, the user will be taken to the correct screen or functionality in your app.
With deferred deep links, if a user clicks on a deep link and does not have the app installed, not only is the user directed to an app store, but the deep link parameters (i.e. what page or customized experience to show to the user) are kept intact. If the user later installs the app from the app store and opens it, the app accesses the deep link parameters and provides the user with a relevant experience.
