Videos and Webinars

Beyond last touch: what MTA reveals about your real ROAS

Join Snapchat, Smadex, Dataseat, and Singular to see how multi-touch attribution reveals the full user journey, changes how you read channel performance, and helps inform smarter budget and optimization decisions.

Scaling iOS apps in 2026: What actually works now

Watch the on-demand session to learn how leading teams scale iOS in 2026 using a multi-framework measurement strategy that blends Advanced AEM, modeled SAN signals, real-time reporting, and SKAN validation. See how growth leaders structure…

Google’s Integrated Conversion Measurement explained

Watch the on-demand webinar with Google, Lyft, and Singular to learn what Google’s Integrated Conversion Measurement is, how it works, and how app marketers can use it to measure and optimize iOS campaigns.

Creative that scales: how top mobile teams win with ad creative in 2026

Watch leading UA and creative experts as they break down the systems, testing frameworks, and optimization strategies top teams are using to scale winning ad creative in 2026.