Ad spend is significantly up in the new Singular Quarterly Trends Report for Q2 2025, but not for the Shopping category in the United States, where we’re seeing a massive slump that correlates with the…
Today’s mobile marketers know that creatives aren’t just part of the equation; it is the equation. As traditional targeting methods decline due to privacy and data limitations, creative optimization is one of the last levers…
April 23, 2025 — San Francisco, CA — Today Singular released the 2025 Singular ROI Index, the most comprehensive data-driven ranking of mobile advertising performance across the globe. This year’s report reflects tens of billions…
We’re extremely excited to announce our new proprietary measurement methodology: Unified Measurement. Available today, this method is superior to every other approach available from any MMP and provides a serious competitive advantage to Singular customers.…
