Creative IQ

Identify the creative elements that work the best so you can make the ads that convert into users

STOP GUESSING, START SCALING

 

Visual reporting

See your ad assets, like videos and images, side-by-side with their performance metrics.

Endless testing

Analyze the results of your A/B tests at deeper granularities than ever before.

2x optimization

Focus your ad dollars on creatives that drive results.

AI powered tagging

Automatically categorize and identify all your creative assets with AI powered tagging.

Leading marketers trust Singular’s superior creative reporting to grow faster

Ready to level up game’s performance?

The Singular solution to understand your creative performance

Creative Gallery
Effortless visual navigation for all your creatives

Power your creative ops with clarity, control, and content-level intelligence for smarter creative insights.

AI Tagging
Unlock the potential of your creatives with the power of AI

Effortlessly categorize and identify all your creative assets with AI powered tagging.

Creative Explore
Complete creative reporting

Optimize smarter and faster for True ROI on all your creative assets with the most advanced reporting capabilities.

With new and dominant games emerging on a monthly, sometimes weekly basis, and new creatives added every day, Singular is our one-stop-shop for harnessing our growing amount of data. Singular helped us extract the data as accurately and as quickly as possible and with the granularity needed to significantly scale our mobile games.

Nimrod Klinger
UA & Marketing Team Lead

Unlike other MMPs, Singular is positioned to track across all your company’s web and app events. They are open to long term collaboration and influence of product roadmap to grow with your organization.

Josh Nadler
Senior Product Manager, Marketing Platform

Singular provides us with [performance] structure, gives us back time in our day and improves our capacity to produce better creatives.

Fiona Lauredi
User Acquisition Director

Build customized reporting

Segment, aggregate, and structure your reporting with custom dimensions that meet the unique KPIs of your business.

Say goodbye to manual organization

Automatically organize and standardize your creative data according to your chosen categorizations, groups and/or segments to seamlessly push into your BI of choice.

Data Governance

Create clean reporting views with consistent and standardized campaign, creative, and sub-campaign naming standards. In short: deeper granularity and ROI are possible because the creative names match!

Creative IQ FAQ

Creative IQ is Singular’s powerful creative optimization suite that transforms how you analyze, optimize, and win with your creatives by:

– Instantly visualizing creative performance side-by-side with key metrics like ROI, installs, and impressions
– Revealing critical insights with AI-powered tagging of all your creative assets to report by visual and audio elements.
– Automatically grouping similar creatives with image recognition technology to find patterns faster.
– Slice, dice, and tag your creative data your way — by audience, theme, format, and more.
– Tying creatives directly to revenue, not just installs.

– Singular’s 17 out-of-the-box AI tags reduce the manual task of tagging all the content in your creatives.
– You spend fewer hours making sure there are no mistakes uploading the creative names and spend less time deciphering the creative names after the data has been ingested.

– Creative clustering groups creatives across different campaigns and media sources according to image, text or creative tag and visualizes them side-by-side with metrics.

Stop Guessing, Start Scaling