Stay up to date on the latest happenings in digital marketing
Ad monetization

Steve Jobs was right: this 1 ad creative change boosts revenue by 15%

BY John Koetsier
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Blog

Organic + viral: how a budding super app is growing in India

BY John Koetsier
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Analytics

8 things SKAN 4 provides that you can’t get from SKAN 3

BY John Koetsier
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Analytics

Unveiling Singular’s first ever Quarterly Trends Report: Q4 2023

BY John Koetsier
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Attribution

Planting trees versus picking fruit: CTV and user acquisition

BY John Koetsier
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Blog

10 top tips for ASA and ASO in the era of SKAN

BY John Koetsier
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Attribution

SKAN 3 in review: 16 insights we learned

BY John Koetsier
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Analytics

Product marketing vs user acquisition: Rovio VP on the difference, and why it matters

BY John Koetsier
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Ad monetization

Top ad networks 2023 by growth (so far!)

BY John Koetsier
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Blog

Pepsi, mobile, and generative AI: engaging with billions of customers one on one

BY John Koetsier
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