Ad monetization Great new book >> Game Analytics: Retention and monetization in free-to-play mobile games BY John Koetsier Read more
Ad monetization Maximize ad monetization revenue: RTB vs manual (or, how to get sly with AdOps) BY John Koetsier Read more
Blog AllTrails CEO Ron Schneidermann on becoming Apple’s 2023 iPhone app of the year BY John Koetsier Read more
Ad monetization Apple’s new Core Technology Fee could cost free apps $400,000 a month (or you can just stick with the old App Store rules) BY John Koetsier Read more
Ad monetization Steve Jobs was right: this 1 ad creative change boosts revenue by 15% BY John Koetsier Read more
