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A changing economy brings a change in marketing strategies.
Costs, spend, channels, installs – it’s all shifting so quickly, and the successful brands are those who can adapt in the face of change.
So, what does the future have in store for app marketers?
The State of UA 2023 Report, created in partnership with Apptopia, contains the benchmarks, trends, and insightful context you need to get ahead of the curve and level up your app marketing strategy for major growth in 2023 and beyond.
Looking to level up your marketing for 2023?
A PEEK AT WHAT'S INSIDE
Trending ad formats to start or continue testing
How specific verticals are being impacted by market changes
Performance benchmarks per region and iOS/Android spend trends
Eager to get your hands on all this juicy data?
WHY TRUST THIS REPORT?
Over $10 billion in mobile ad spend
Trillion of ad impressions
Hundreds of billions of clicks