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All Rights Reserved ©
2345 Yale Street, Palo Alto, CA 94306


One year of SKAN: The Rovio Journey


  • Insight into Rovio’s tech set up
  • Discussions on the changes to Rovio’s UA and test strategies
  • Thoughts on the best and worst practices for marketers to hold onto
  • A Preliminary look at SKAN 4.0


John Koetsier

Senior Contributor


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SKAN, Sandbox, Data Clean Rooms + more???????????

What can you expect?

Ann-Marie Pelkonen

Senior Product Manager, UA

Anastasiia Nikitina

Senior Performance Marketing Specialist

Erlin Gulbenkoglu

Senior Data Scientist

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Edward Johns

Team Lead Demand, EMEA

Eran Friedman

Co-Founder and CTO

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What does it take to run successful privacy-safe campaigns? 

Rovio led the way with iOS 14.5 readiness and SKAdNetwork early adoption. 

A year later, they came back to share what they learned and how they adapted.

Listen in as Rovio, Dataseat, Liftoff, and Singular, unpack the good, the bad and the ugly of building a privacy-first marketing infrastructure.

Live webinar 

David Philippson

CEO & Co-Founder