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Singular ROI Index 2023: the best ad networks of the emerging era of privacy

Stay up to date on the latest happenings in digital marketing

Generative AI for marketing: 10 tools for app growth

BY John Koetsier

75% of brands still rely heavily on third-party cookies: Adobe study of 2,667 marketers

BY John Koetsier

Top mobile app publishers right now: overall, fintech, games, music, and travel

BY John Koetsier

Apple Search Ads drives organic App Store optimization: Splitmetrics CMO Olga Noha on Growth Masterminds

BY John Koetsier

MMP: How to choose a Mobile Measurement Partner (plus why you need one)

BY John Koetsier

How not to suck at SKAN: 15 SKAdNetwork tips from all-world experts

BY John Koetsier

TikTok is the new Google, with M&C Saatchi’s Jennifer Sudo

BY John Koetsier

Singular ROI Index 2023: the best ad networks of the emerging era of privacy

BY John Koetsier

How to transition to SKAN 4: guide

BY John Koetsier

Bad ads: when the tragedy of the commons meets mobile advertising

BY John Koetsier

Marketing ETL: why marketers need to give a damn about authentic ETL

BY John Koetsier

Privacy Sandbox on Android beta launched: here we go

BY John Koetsier

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