iOS 14 Readiness: Testing with DSPs, SSPs, and MMPs

WEBINAR

SKAdNetwork is the clear path forward for iOS 14 measurement, but implementation can’t be done in a silo. Advertisers, DSPs, SSPs, and MMPs all need to collaborate to close the loop.

We joined with different industry players to discuss how they’re working together and with advertisers to run successful campaigns in iOS 14.5 and beyond. Watch our expert panel for a discussion on:

Singular Privacy Policy

The state of industry readiness
The essential components for a SKAdnetwork setup
Step-by-step instructions on testing and troubleshooting
Actionable steps marketers should take for a smooth transition

iOS 14 Readiness: How to begin testing with DSPs, SSPs, and MMPs

On-Demand

Host

Speakers

John Koetsier

Senior Contributor

Eran Friedman

Andry Supian

Natalie Binns

Ram “TK” Krishnamurthy

Host

Senior Product
Manager

Watch Now

Senior Product
Manager

VP, Customer Success

CTO
& Co-founder